I want to have a frank discussion with all of you amazing generous spiritual leaders. I know you. You want to make a difference in our world. And you bust yourselves doing it. You give and give and give of yourselves because you know your purpose is to change the world.
You want to do so much and reach as many people as possible that you give away your stuff for FREE! Books, teachings, TIME working with people, resources, the list is endless. You do this thinking, If it’s free, then more people will enjoy it and change their lives. What you don’t realize is the EXACT OPPOSITE of your intention is occurring! What?!!!
People value what they pay for. And they don’t value what they don’t pay for because if it’s free, then it’s not that important. Imagine that fancy upscale steakhouse (Vegans, please pardon my example, but I couldn’t think of a vegan analogy ?). What if they stood on the corner handing out juicy 16 oz. prime rib steaks, completely free? Well, you would think they are out of their minds, or that there was a big catch.
And the truth is, if they did that, they would quickly go out of business because all of a sudden, it’s no longer valuable to go to the steakhouse. Why would you go and buy a $50 steak on your special anniversary if you could just get one for free on the corner? You would just go to another fancy place on your special anniversary and pay well for your fancy meal.
Now the steakhouse may decide instead to give tiny samples of their steak to entice you to enjoy that fancy meal. That’s an amazing strategy to get you to eat there, especially if you’re really hungry because you would pay the extra money if you were really really hungry.
Do you see what I mean? I know what I AM talking about because I was completely out of balance in terms of giving, and it’s taking me a while to bring myself into alignment so that I can really make a big impact. If you really are serious about changing people’s lives, you need to stop giving away all your time and stuff for free, recognize your VALUE and MONETIZE your offerings in a way that’s reflective of what you are worth, which is way HIGHER than what you originally are thinking. We’re talking about changing the world here people. How valuable is that?!
Stop trying to do everything in your pretty creative mind! WHAT?! You HAVE TO START WITH ONE THING! I give you permission to stop pouting and throwing that temper tantrum about what I just said. Here’s why: We creators have a cajillion ideas…of course, we’re Divine Limitless beings! But we cannot be effective on the earthly HUMAN plane unless we GROUND our ideas. And we must start ONE AT A TIME. You must give all of your attention to one thing at a time; from there you are building momentum to move on to the next thing and so on. Otherwise, you DILUTE your energy. (It’s kind of like having quintuplets instead of one child. You need a ton more help to take care of five newborns at one time. It’s possible, but not the best way to go about making an impact.)
Now let’s investigate this offering that you have, which you are going to use to build your spiritual business and really change the world. This offering that you are exchanging with those souls that you already agreed to connect with at this point in their journey, is an INVESTMENT. Your peeps are INVESTING in themselves, in their healing, in their abundance, in finding their purpose. And they are happy to do so. They will invest in working with you at the same level that you invest in yourself! This is not the time to be stingy and have a scarcity mindset. This is the time to think BIG! We have a world to change, and it’s not gonna change with some wishy-washy weak offering. You have to know that what you bring is POWERFUL. You cannot make apologies for your offering. We need you to show up in a big way.
So stop giving away your stuff for free, start seeing your value and monetizing your offering in a big way, one at a time, and then just sit back and watch how you create a big ole splash of LOVE all over our world!